Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Google tests a Google My Business dashboard within the web search results
    Jul 11, 2017 by Barry Schwartz

    Google is testing a method to get more business owners to update their data within Google My Business.

  • Key notes on optimizing for voice search: Conversation, content and context
    Jul 11, 2017 by Jim Yu

    Voice search is growing in popularity, yet many search marketers still don’t have a plan for it. Columnist Jim Yu discusses the state of voice search and provides some tips for marketers looking to the future.

  • AMP for Advanced SEOs: SMX Advanced insights
    Jul 11, 2017 by Eric Enge

    Columnist Eric Enge summarizes a session from the recent SMX Advanced conference on Accelerated Mobile Pages (AMP).

  • Attack of the clones: Here’s a script to fight duplicated ads
    Jul 11, 2017 by Daniel Gilbert

    Duplicate ads can make it difficult to properly manage your AdWords campaigns, but finding duplicate ads in a large account can be nearly impossible. Luckily, thanks to columnist Daniel Gilbert, there’s a script for that.

  • 8 major Google ranking signals in 2017
    Jul 11, 2017 by Sponsored Content: SEO PowerSuite

    It’s no secret that Google’s ranking algorithm is made up of over 200 components, or “signals.” And while the list is impressive, it can get daunting if you’re a just regular human with 24 hours in a day. Luckily, SEO isn’t about getting every tiny thing right; it’s about getting your priorities right. Below, […]

Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:

  • 5 common mistakes made by B2B paid search novices
  • B2B applications of AI in marketing: Two use cases that matter
  • Attend MarTech at the lowest price possible. Register now!
  • On Prime Day, see how competitors are piggybacking on Amazon’s success
  • Social media pages for store locations have 5x the engagement of brand pages [Report]
  • Facebook expands test to show News Feed-like ads in Messenger globally
  • News media seek to wield antitrust law in negotiations with Google, Facebook
  • Amazon Prime Day drives Prime memberships and Amazon commerce lock-in
  • Martech 2017: The four biggest trends so far this year
  • 3 ways for marketers to get more from their content
  • 8 major Google ranking signals in 2017

Search News From Around The Web:

Industry

  • Introducing Gradient Ventures, Google Blog
  • Journalism 360 grant winners announced, Google Blog

Local & Maps

  • Apple Maps gains public transit directions for Las Vegas, Reno, other Nevada regions, appleinsider.com
  • Google Local Panel Showing Other Locations For Businesses, Search Engine Roundtable
  • Google Releases Google Earth Pro, Will Drop Google Earth Free Version, Search Engine Roundtable
  • Google Updates GMB Insights Email, Mike Blumenthal
  • Using Computer Vision and Street View to Map Urban Change, Google Earth Blog

Link Building

  • 12 Killer Link Building Strategies for 2017 (and Beyond), robbierichards.com

Searching

  • This Is What They Search For: The Most Popular US Industries & Traffic Shares, Moz

SEO

  • Early Signs Of A Google Search Algorithm Update, Search Engine Roundtable
  • Index Bloat: What is It & How to Fix it (Carefully), kernmedia.com
  • Bulk check Indexed Pages for sites, Majestic Blog
  • Domain ranking factors: SEO shortcuts you should not take, SmartBrief
  • Google Can Rank /page & /page.html Separately If Content Is Different, Search Engine Roundtable
  • Google Recommends Using Self Referencing Canonicals, The SEM Post
  • Google Recommends You Don’t Redirect By IP Location, Search Engine Roundtable
  • How To Do Local SEO Competition Research, Search Engine People
  • SEO for a new website: the very first things to do, Yoast

Search Marketing

  • 13 Power Tips for #Winning Mobile Ad Copy, WordStream

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